Google AdWords Beta Program Launched
Google is starting to role out their new Google Adwords campaign management interface in beta on a much larger scale. The program has already been launched throughout the US and the UK. Below are some highlights of the new interface:
- Performance graphs: Spot trends over time with custom graphs on every campaign management page.
- Insight across ad groups: Focus on the high-impact areas of your account with new roll-up tabs on every page. You can see and edit keywords, placements or ads from all ad groups on a single tab.
- In-line editing: Want to change a keyword or bid? Click on it and make changes in-line instead of loading a separate page.
- Easier content network management: Improve content network performance through a new Networks tab. Look at statistics for the placements where your ads have appeared, and then take action by setting unique bids or excluding placements directly from the report.
Also, below is a great video that discusses the new beta program:


